Kohler is adding new sophisticated expressions to your everyday life with the 2019 Manchester United Bathroom Collection
Kohler Co., a global leader in the design and manufacture of kitchen and bath products, and Manchester United embark on the second year of their iconic partnership with the launch of the 2019 Manchester United Bathroom Collection. Kohler is the first-ever sleeve sponsor for Manchester United and a global leader in the design and manufacture of kitchen and bath products.
The new collection encapsulates Kohler’s leading edge in bathroom interior design with hints of Manchester United’s classic logo and crest. Created for everyday use, the predominant colours used in the collection are matte and gloss black, a key trend in the market right now and also imperative of the Manchester United club identity. The alternating layers of matte and glossy surfaces exude fashion forward and superior design. This is supplemented by grey tones and tasteful applications of red to draw focus to key points of user interactions. The collection is suited for both fans who enjoy the accreditation, and general design enthusiasts as it does not detract from the interior design and the whole bathroom experience.
In their first year of the partnership, Kohler United has achieved remarkable milestones. This includes club facility updates that involved the installation of new products in the team locker room at Old Trafford Stadium and Aon Training Complex and celebrating the Manchester United men team’s 2018 pre-season United States tour with events in Los Angeles and Miami. On the consumer-facing front, #ILoveUnited events world-wide including China, Vietnam, Indonesia and Thailand.
The replica of the Manchester United locker room in the Shanghai Kohler Experience Centre gave fans an opportunity to have a truly authentic experience and meet legendary players such as Andy Cole, Denis Irwin and Wes Brown. Moreover, the launch of Manchester United home and away kits was a significant moment of this partnership, featuring the first ever branding on the jersey’s sleeves.
Marking the 20th anniversary of the club’s historic ’99 season for Manchester United, Kohler launched the Treble Collection, curated in partnership with Thomas Lyte, Goldsmiths and Silversmiths to Her Majesty the Queen. Ideal for luxurious bathrooms and private bar spaces, the exclusive collection was forged from solid sterling silver and 24K gold plate, with each vessel and matching Kohler Composed faucet hand engraved with bespoke artwork and numbered for authenticity.
This coming year, Kohler United will continue to develop exciting programmes and initiatives around the world to reach new audiences, inspire fans, and engage with customers in meaningful ways. For latest partnership updates, fans may visit KohlerUnited.com and Kohler United social channels.
About Kohler Co.
Founded in 1873 and headquartered in Kohler, Wisconsin, Kohler Co. is one of America’s oldest and largest privately held companies comprised of nearly 37,000 associates. With more than 50 manufacturing locations worldwide, Kohler is a global leader in the design, innovation and manufacture of kitchen and bath products; engines and power systems; luxury cabinetry and tile; and owner/operator of two of the world’s finest five-star hospitality and golf resort destinations in Kohler, Wisconsin, and St. Andrews, Scotland. Kohler’s Whistling Straits golf course will host the 2020 Ryder Cup.
For more details, please visit www.KohlerUnited.com